Gender Equity Strategist.
Nau mai haere mai.
Kia ora, I’m Angela Meyer.
I help people design, build and create products and services for women.
Effectively engaging the female economy is a huge creative and business opportunity.
I blend curiosity, smart strategy, creativity, and innovation to unlock the largest consumer market in the world: women.
Simple in principle, radical in practice.
I’m currently available for consulting engagements.
I’m based in Auckland, Aotearoa New Zealand and I’m only a Zoom call away.
My track record.
I’m the 2023 winner of the Financial Services Council ‘Emerging TrailBlazer Award’ highlighting my focus on women and financial wellbeing with The Table and Hi Money.
I’m is also a three times nominee for the Women of Influence Awards (2016, 2018 and 2022) for my work supporting gender equity and identifying ways in which businesses can improve gender relations in the workplace and help unlock the power of the $28 trillion female economy.
I’ve led high performing teams in the corporate, arts and government sectors and am the co-founder of the Project Gender - a feminist innovation studio where we have launched EttieKits, rapid STI testing kits. Our work also includes leading the advocacy for the successful inclusion of a National Women Health Strategy into legislation.
From 2016 - 2020 I was the founder and the director of Double Denim, an internationally award-winning agency.
I developed and led ‘Trade Careers’ - a project to get more women into the trades.
I also sailed across the world with a one-year old, grow garlic and co-founded the RHB dance troupe.
“Ange is a powerhouse of smarts and creativity. She is a pioneer and puts women and gender equity at the heart of everything she does. And, she is really funny.”
— Gabe McDonnell.
Research
I apply an intersectional lens to everything I do. From commissioning pioneering research on the economic and emotional lives of New Zealand and Australian women to launching a nationwide survey to understand what women and non-binary people need and want from their elected representatives to deep diving into financial wellness opportunities, I use insights to develop projects and services for business and organisations to better engage with women.
Projects
I’ve created numerous authentic interactions and programmes to engage and delight audiences across the world. If you need a gender equity action plan, a way to increase women’s participation in your company, an interactive approach to content or many things in between — I can help.
Campaigns
I start with 'why?' and create strategies to fuel growth with a special focus on women. I have a track record of completing complex assignments on time, within a budget and meeting or exceeding assignment expectations. Some of them win awards. :)
Image: Alice Meyer, 2021.